Shot In The Arm For Byo artists need a boost in views on YouTube…#ByoMusicStreamingParty

Khura Agency in conjunction with iNgudukazi Magazine are throwing a ByoMusicStreamingParty. This will be a curated playlist on YouTube of music strictly by artists out of Bulawayo which we will be available for streaming on the 1st of September.

“There are many Zimbabwean Music Playlists on platforms such as Deezer and Spotify but this one
will be the very first of its kind in the City of Kings,” said Thembi Terry of Khura Agency.

Playlists are an innovative and functional form of entertainment on YouTube. This is due to their
ability to provide that ‘chilled vibes’ convenience of continuous play and cross-promotion of your
favorite Bulawayo artists. Khura Agency has essentially created a “visual mixtape.”

“We don’t own any of the videos on the playlist. All the streams, views, subscriptions and engagement
will benefit the artists directly on their respective YouTube channels,” explained Thembi Terry.

Bulawayo artists have bemoaned the lack of support and the low numbers that they have on
their creative works online. To thwart this, the #ByoMusicStreamingParty will have videos from
Bulawayo in one playlist readily available to anyone on the globe.

“We’ve seen people on social media asking for recommendations of music from Bulawayo artists. We
wondered how many other people share the same sentiments. So we took it upon ourselves to become
that plug,” explained Thembi Terry

Bulawayo artists such as Indigo Saint, Vusa Mkhaya, Msiz’Kay, Noluntu J, Novuyo Seagirl, Mimmie Tarukwana, M.U.S.E, Bhekiwe, Vuyo Brown, Nkwali, Ziee Xayn and Thandy Dhlana have rallied behind the #ByoMusicStreamingParty. Other Bulawayo creatives such as Tarryn Talana, Patience Phiri and Brighton ‘Beefactor have also thrown in their support to ensure that the #ByoMusicStreamingParty is a success.

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